When Steve says "No" we hear "Maybe." Here’s why.

Posted by | May 18, 2010 | Mac OS | No Comments

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In a recent TUAW post, I wondered whether a closed Mac system might be in Apple’s future in addition to the standard Mac offerings. Despite the existence of Apple TV, some are dubious. After all, Steve Jobs said no (or, more accurately “nope”) to a correspondent who recently asked about a Mac App store under a far more universally closed system than the scenario floated yesterday.

Jobs has said “no” (and “nope”) before. Sure, we at TUAW love Uncle Steve, but when Jobs says “no,” we’re not always sure that he really, really means it.

The following list includes TUAW’s 6 top Steve Jobs “no way” moments. Each of these transformed into “yes way” actions some time after Apple’s denial. It’s not as if Apple doesn’t mean “no” when it says “no.” It’s just that like any other corporation, Apple often moves in unexpected directions based on consumer pressure. And sometimes Pinocchio’s nose grows a teeny tiny bit.

TUAWWhen Steve says “No” we hear “Maybe.” Here’s why. originally appeared on The Unofficial Apple Weblog (TUAW) on Tue, 18 May 2010 12:00:00 EST. Please see our terms for use of feeds.